Tagged With: business
When things go wrong in Social Media, what can you do?
The internet is possibly the greatest achievement in freedom of speech in human history. You can say what you want, when you want, to who you want, and really, there are no police. Certainly, the previous statements come with the assumption you’ll be doing this with anonymity, because if you say what you think online, … Continue reading
5 Questions You Must Answer Before You Start Your Business
The latest statistics from the Australian Bureau of Statistics shows that there are approximately 1.7 million micro businesses (businesses employing less that 4 people) operating in Australia, with roughly 200,000 new businesses starting up each year. Unfortunately, the statistics also show that about 240,000 micro businesses shut their doors in the same period. Or put … Continue reading
Happy New Business Year – start planning now
Looking towards the New Year. Start by looking at the year that was. When the end of this year comes around, and you’re celebrating Christmas, which then turns into New Year’s celebrations, which then has those hot, lazy days of January, when do you start to think- what am I going to do this year? … Continue reading
The Business of Writing- how to speak with a Social Media Marketer
Speaking with a Social Media Marketer is a lot similar to talking to your copy writer. Talking to any freelancer you contract to help you is, in essence, similar. You are paying money to someone to deliver a service, you must be happy with what is being delivered. If you are not, then you need … Continue reading
Tools of the Trade – Google Tools
When the name of your company becomes a verb to describe the action of actually USING your company, then you know you are the industry standard. In short, if you want to find something out, you Google it. You Google it, using Google. Google is by far the most used search engine on the internet. … Continue reading
Tools of the Trade- Freelancer and Fiverr
I will be upfront about this. As a professional writer who makes money from hourly rates, or monthly contract rates, content mills and websites which out bid you by offering their services for LESS, are not one of my favourite things around. I understand there is a market for these such sites, and in business … Continue reading
Collaborations and presentations
For my June Writing Snackbox Newsletter I spoke about Joint Ventures. This is where you find people whose businesses compliment your own, and provide a more compete service option than simply yourself. For instance, an architect who knows a landscape designer who knows a landscape gardener and owns a nursery. You can have a complete … Continue reading
Google+ What is it and what can it do?
When people speak of Social Media, it is usually the big 3 – Facebook, LinkedIn and Twitter. However, this fourth player in the field is growing in popularity and in strength. So much so that is is now taking players away from Facebook. Google+ is a social media channel you need to listen to and … Continue reading
LinkedIn for you
LinkedIn is often considered the Professional Social Media network. And when compared to other channels such as Facebook, Twitter and Pinterest, it certainly has a brand and personality of being for professional networkers. You will not find pictures of cats or sloths on LinkedIn. What you will find are online resumes, endorsements from clients, recommendations … Continue reading
Facebook, you and your business Part 2
Last week I talked about what you need to consider before becoming immersed in the dynamic world of Social Media. This week, some nuts and bolts about what you should post, and how you can get on to the social media train. Now, the big step- making your own page. Go back to one of … Continue reading
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